Marga Varea

Impact and Engagement Strategies for Documentary Films & Film Festivals



I design impact and engagement campaigns for documentary films and film festivals, and if you are interested, I implement them too.  I do so with passion, knowledge and a strong drive for social change and public debate, as well as many years of experience in the field.  Over the years, I have had the pleasure to work with many amazing media makers and I know it's often hard to think about all the distribution and outreach possibilites available to your project, so I think of them for you.  I maximize resources to develop customized, cost effective campaigns.  


Whether achieving educational impact, generating public discussion, changing policy or engaging the public, my campaigns focus on your goals, exposing films to a wide range of audiences locally or/and nationwide and maximizing impact through a creative approach.  I specialize in: Campaign Design and Implementation, Community and Educational Screening Tours, Film Festival Circuit, Strategic Partnerships, Social Media Advice and Management, Website Content Audit, DVD/VOD/Theatrical Advice, Mail Marketing, and EPKs.











I was an integral part of the social impact campaign for the Emmy-nominated, PBS/POV documentary film Traces of the Trade: A Story from the Deep North (2008) securing hundreds of events nationwide and internationally at educational institutions, museums, faith based venues, public forums and more. I led the outreach efforts for the PBS documentaries Rebel (2014) and 1913 Seeds of Conflict (2015) and for I Know a Man...Ashley Bryan (2016) and J. Fred Woell: An American Vision (2017). I have worked with different film festivals in a variety of programmatic, media and outreach roles including The Environmental Film Festival in the Nation's Capital (DCEFF) on Tour Boston 2016/2017 and DOUBLE EXPOSURE Investigative Film Festival and Symposium 2017.


"...Marga has been an incredibly solid, reliable, thorough, conscientious, diplomatic, caring and savvy partner for five years now as she maneuvers a whole host of complex dynamics with our very public oriented work... She is also a great writer..."


Katrina Browne, Producer/director of "Traces of the Trade"

(PBS/POV, Emmy nominated)

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Creative Impact & Engagement Campaigns